What You Need To Know About Laundry Business?

. 6 min read
What You Need To Know About Laundry Business?

How To Start A Laundry Business?

  1. Are you looking to start a laundry business, but are not sure how to start? You have come to the right place!
  2. Despite it being an essential household chore, many people don’t want to wash clothes in their home.
  3. They prefer to give it to outside dry cleaners or laundry.
  4. That is why, the professional laundry service industry is one of the fastest growing markets in India, and is a very profitable small business idea.
  5. According to data given by Statista, the laundry business market size in India is expected to reach $ 4455 million in 2021.
  6. A Euromonitor International Report says that only 5% of the market is organised, and it has seen tremendous growth in 2020.
  7. The market is expected to grow annually by 3.2%, from 2021 to 2025 due to an increase in the working population, and rising disposable income.
  8. Apart from the usual domestic customers, you can provide commercial laundry and linen management services to the hospitality and healthcare sectors.
  9. Washing of bed linen has become very important in view of the Covid-19 infection.
  10. You will need multiple washing machines to wash and dry dirty clothes.
  11. You can run these washing machines for 8-10 hours every day.
  12. To become a leader in the laundry and linen management sector, your must have:
  • Best operating systems.
  • Scalable data driven processes.
  • A stringent focus on quality.

How Profitable Is A Laundry Business?

Before starting the laundry business, you have to first decide on your niche. There are different laundry business ideas, and you can choose the one that you are most comfortable with:

Home Pickup And Delivery Business

  1. This is your standard business model, where you have a physical shop to collect dirty clothes and return the cleaned ones.
  2. You can pickup and deliver to the customer’s home.

Laundry Franchise Business

  • You can take a laundry business franchise in India by partnering with an established laundry and dry cleaning company.
  • You should first go to their website, and see if they service your locality.
  • The advantage of this is that the franchisor will provide you with the knowledge and advertising support, and will reduce some of the risks of starting a new business.

Industrial Laundry

  1. This is a high volume business where you will be dealing with corporate customers like hotels or restaurants.
  2. You will need big industrial washing machines for this.
  3. The laundry business generally involves washing clothes.
  4. Apart from this category, the shoe laundry business is a specialised cleaning service, dealing in dry cleaning, repair and polishing of shoes.
  5. Washing and sanitisation of shoes is a growing business.

What Is Laundry Service Business?

  1. Demographic and economic developments along with a growth in the apparel industry is driving the demand for laundry services.
  2. A laundry service business can be an easy and profitable venture to start.
  3. If you are thinking of starting a laundry business, the following strategies will help you:

Gain Experience

  • Though experience is not mandatory to start a laundry service business, it will be useful to you.
  • You can work in a laundry for some time to gain knowledge about this trade.
  • Also, there are lots of training videos available on the internet.
  • You can do a basic course to identify different textiles, and know about the washing techniques.

Laundry Business Plan

  1. All businesses should start with a plan.
  2. In it is necessary to write down the reasons for choosing the laundry service business.
  3. Before you start the venture, you can carry out a market research to find out the demand for laundry services in the locality.
  4. It will also tell you the personal preferences of the customers, so that you can design your services accordingly.
  5. You will need a  laundry business plan, if you want to get a bank loan for your business, or have investors on board.
  6. A business plan will also give you a deeper understanding of the market.

Budget

  • Starting a laundry service business will cost you anywhere between Rs 15 lakhs to Rs 50 lakhs, depending on the location, equipment, and the type of clients you would like to service.
  • If funding is a problem, you can onboard a partner to share the costs.

Location

  • A right location is very important for this business.
  • You must keep the following factors in mind, while choosing a location:
  1. It must be within walkable distance to a mass residential area.
  2. Working professionals should comprise a major part of the population.
  3. The rent is low, and there is space for future expansion.
  • You can also do a part-time laundry business from your home, and earn some extra money in the process.

Target Customers

  1. Who are those people who can be your ideal customers?
  2. Generally, they will be:
  • Families who do not have laundry facilities at home.
  • Students who stay out of home, in P.G.s for instance.
  • Working professionals who neither have the time nor desire to wash clothes.

Manpower

  • This business can be started with just two workers: a washing person, and one for ironing the clothes.
  • When your business scales up, you would require talented production and service staff along with engineers to service the equipment.

Operations

  1. You can keep the timings of your service from 8 am to 7 pm.
  2. You have to first do the sorting of clothes and keep them in separate piles: light colours, dark colours and whites.
  3. Also, you have to segregate the more delicate items, and those meant for dry cleaning, and keep all of them in separate laundry bags.
  4. You should check the pockets of the garments to see that they are empty.
  5. Any coin or hard objects can damage the apparel, and you will be held liable.
  6. You can start with one commercial washing machine and add them as  the business grows.
  7. You will also need a dryer. Similarly, for ironing, you can have a manual iron in the beginning, and then graduate to automatic steam presses.
  8. Washing powder is a commodity that you have to purchase regularly.

Service

  • You can provide different types of washes depending on the quality of the clothes.
  • In a highly competitive market, you can stand out by giving attention to details.
  • You should pre-treat the garments before washing, and use the correct water temperature for different fabrics.
  • Read the manufacturer’s instructions on the garments, and follow the washing procedures.
  • Your aim should be to return the clothes to their owners in the best condition possible.
  • You have to be careful not to lose the client’s clothes. A misplaced garment can mar your reputation.
  • Since people are not going out much due to Covid-19, you will have to make pickup and home delivery arrangements.
  • For this, you must have a car or a van.

Marketing

  1. First of all, prepare a visually appealing signboard.
  2. Also paint your businesses’ name and design on the side of your delivery vehicle with your phone number and website, if any.
  3. Promote in your locality  with pamphlets in newspapers or banners.
  4. Fliers are pretty cheap to print, and should have all your details including the prices.
  5. Along with them, you can hand out your business cards and discount coupons also.
  6. It will be a good investment to create a website so that customers can find you on the web.  
  7. You can provide details of your laundry service on Facebook, or list in an online platform of similar service providers.
  8. It would be a good idea to register your business in Google My Business, and take orders online.
  9. You can also start an on-demand home laundry and dry cleaning app, where customers can schedule pickup or drop of clothes.
  10. Hotels and restaurants, and hospitals have a high demand for quality laundry and linen services.
  11. So, expand your marketing efforts and get hold of these corporate clients.

Revenue Stream

  • The basic revenue will come from washing clothes from customers, for which you will get money.
  • You can offer monthly or seasonal packages, and also charge a premium for express same day service.
  • Payment for the service will be by cash, debit, or credit cards, or through apps like Paytm.

Additional Services

  1. Apart from regular washing, you can add more add-on services like dry cleaning, starching, stain removal and carpet cleaning.
  2. Another source of income can be through clothes repair like stitching alteration and mending.
  3. The laundry industry will never go obsolete.
  4. If you can give quality service, it will be a profitable business opportunity.
  5. We hope that the step-by-step ideas on how to start a laundry business that we have given above will be useful to you.

Also Read:

1) How To Start A Stationery Business?
2) Where Do the Best Business Ideas Come From?
3) 50+ Facts About Small Business People Wouldn't Tell You
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5) Does Commercial Solar Power Make Sense For Businesses?