Best Lipstick Brands In India [Best 11 Brands]

. 7 min read
Best Lipstick Brands In India [Best 11 Brands]

One can never have enough lipsticks. Lipstick is that one make-up product that everyone uses, and no one skips. Whether you are a full-face make-up person or a firm follower of the ‘no make-up’ look, lipstick is undoubtedly a part of your routine. But with so many brands, shades, colours, and types, how do you choose the best? Don’t worry: we’ve got you covered with a list of the 11 best lipstick brands in India. We have budget-friendly and high-end options, so there’s something for everyone. Let’s get started!

A. Affordable

1. Insight Cosmetics

This brand has recently gained popularity for its affordable, quality products. Their lipstick range starts from as low as just Rs. 90/-. The lipsticks are known for being non-transferrable, so they are perfect to wear even under your mask. Apart from the usual bullet and liquid lipsticks, they also have a wide range of lip liners and lip glosses. A unique product from them is the clear Rich Lip Gloss - Frost. It is a transparent lip gloss, easily usable on all shades of lipsticks. Now you can turn any matte lipstick into a creamy one within seconds!

2. Maybelline

If you are even slightly into make-up, chances are you own at least one Maybelline product. It is a brand known for its value-for-money products. They have a wide variety of good-quality and affordable drugstore cosmetics. Maybelline has an exhaustive range of lipsticks, with their Super Stay Matte Ink (liquid lipstick) and Color Sensational (bullet lipstick) being the most popular ones. Both have around 40 shades for you to pick from.

3. Renée

Renee is a new brand and has some of the most creatively packaged products. Their products are designed to be travel-friendly and easy to store. The Fab 5 in 1 lipstick is no different. Yes, you heard it right – it has 5 lipsticks in 1 stick. Its unique packaging and affordable prices will surely make you not want to miss buying it. Along with this star product, they also have mini lipsticks and lip tints for you to check out.

4. Just Herbs

Are you on a budget but still want lipsticks for your collection? Or are you scared to buy and commit to a full-sized one? Just Herbs has the best of both worlds for you. This Ayurvedic and natural cosmetic brand has a pack of 16 (yes, SIXTEEN!) lipsticks at just Rs. 599/-. The Herb Enriched Ayurvedic Lipstick - Micro-Mini Trial Kit lets you try out 16 shades and choose the best ones for buying full-sized products later. The full-size lipsticks have luxurious golden and white packaging, making them an attractive piece on your vanity.

All Just Herbs products are made with natural and Ayurvedic ingredients, so your skin is completely safe from any harmful chemicals. An additional perk is that it is a Made in India brand!

5. Lakme

Lakme is one of the oldest and most popular lipstick brands in India. Lakme has the most exhaustive collection for you to choose from. Whether you are looking for comfortable matte or long-wear lipsticks, Lakme has it all. The brand is so old and well-known that you can blindly trust their formula and quality of lipsticks. Here are some of our underrated picks from Lakme:

  1. Lakme Absolute 3D lipsticks: Designed with a unique shape and formula, this lipstick gives you a beautiful pigment and shapes your lips perfectly.
  2. Lakme Absolute Precision Lip Paint: This lipstick comes with a pot and a brush for precise application. The lipstick ensures you miss no mark and get perfect coverage. The brush applicator makes it hygienic to use as well.
modern lipstick makeup cosmetic white background with shadow

B. Mid-range

1. L'Oréal

Like Lakme, L'Oréal, too, is one of India's oldest and well-known cosmetic brands. The classic L'Oréal Paris Colour Riche Lipstick is their bestseller. It comes in leather packaging, giving you all the luxury vibes, and has a creamy and buttery formula. Their lipsticks are well-pigmented and give you a great application in just one stroke.

2. Wearified

Beauty influencers on the internet have helped us tremendously find new and unique make-up. Now, we can use influencers’ curated products. Wearified is a new brand created by the beauty blogger Anam Chasmawala. Wearified is an inclusive brand and represents people of all genders and careers. The brand makes great products and leaves behind a great message for everyone. It’s also a Made in India product!

3. Sugar

Sugar is a new-age cosmetic brand that has taken everyone by surprise. Their eye-catching lipstick shades are made to suit every Indian skin tone. While lip crayons are not a popular choice among most people, Sugar is here to change your mind. Sugar’s lip crayons are made with retractable packaging, so no more hassle of sharpening and storing. The formulation of these lipsticks is nourishing as it contains collagen and vitamin E extracts.

4. Kay Beauty

Kay Beauty is your best bet if you love Bollywood and soft nude lipsticks. This Katrina Kaif-owned brand has quickly gained popularity (and rightfully so) among many make-up enthusiasts. Apart from a marvelous shade range, the brand uses premium ingredients and is mineral oil and talc-free. With shade names like “Dream Girl” and “Red Carpet”, who would not want to get one immediately?

C. High-end/Luxury

1. MAC Cosmetics

MAC is another brand that is a cult favorite. It is a luxury product that is not extraordinarily expensive. MAC is known worldwide and typically used by professional make-up artists. So, their color pay-off and quality are undoubtedly fabulous. Despite being an international make-up brand, MAC has constantly tried to cater to the Indian market and has made shades suitable for the Indian skin tone. If you are confused between the plethora of options available at MAC, think no more and pick up their classic bestseller Ruby Woo. It’s one of the best red lipsticks in the market and a must-have!

2. Charlotte Tilbury

This luxury make-up brand was a complete hit in its launch in India. Designed by the famous make-up artist Charlotte Tilbury herself, this brand speaks luxury in every swatch. The shades, packaging, formula – everything is luxurious and makes this brand’s lipsticks a must-have. It’s a great gifting option (a perfect gift to yourself as well). So if you are in the mood to splurge, don’t forget to check out this brand.

In a hurry? Here’s a quick snap-shot of all our recommendations:



Best Products


Insight Cosmetics

Insight Long Wear Color Rich Lip Gloss - Frost


Maybelline Super Stay Matte Ink 


RENEE FAB 5 Matte Finish 5 in 1 Lipstick 

Just Herbs

Herb Enriched Ayurvedic Lipstick - Micro-Mini Trial Kit


Lakme Absolute Precision Lip Paint



L'Oréal Paris Color Riche Lipstick


Sugar Lip Crayons/Minis

Kay Beauty

Dream Girl


MAC Cosmetics

Ruby Woo

Charlotte Tilbury

Pillow Talk Duo Set

The Indian make-up market is constantly growing. With so many brands coming in every day, choosing the right one would indeed have been difficult. But we hope this article helped you find your perfect match for a lipstick brand in India. Now all you need to do is pick the correct shade and add it to the cart!

Also Read:

1) Best Soap Brands in India
2) Best Coffee Brands in India
3) Best Shoe Brands in India
4) Best Car Brands in India
5) Blanket Brands in India

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Q. Which shades of lipstick suit Indian skin tone?

Ans. Indian skin tones compass a wide range of shades. Try the AI trial feature on e-commerce websites to find your perfect match.

Q. What are some affordable lipstick brands in India?

Ans. Maybelline, Insight, Renee, Lakme, etc., are the most affordable and good-quality lipstick brands in India.

Q. Do lipsticks dry out your lips?

Ans. A good-quality lipstick should not. But make sure to apply a thick layer of lip balm before the lipstick.

Q. How can I make my creamy lipsticks look matte?

Ans. A quick hack is to apply a layer of talc or setting powder, and voilà, your creamy/glossy lipstick has become matte!

Q. I don’t like lipsticks. What else can I use?

Ans. If you don’t like lipsticks, you can use tinted lip balms or lip tints. They have creamy and watery textures, respectively, and are extremely light on your lips. Maybelline, The Face Shop, and Lakme are some brands that make great lip tints.

Q. Will lipsticks make my lips darker?

Ans. No, this is a myth. Lipsticks do not change the natural color of your lips.

We hope our article turned out to be useful for you. For more such informative content, you can visit these linked articles as well: 
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